What Happens When We Engage with Futures Thinking?
Anticipation is not prediction—it's the art of sensing, adapting, and shaping possibility. But have we forgotten how to use it? Futures Thinking is not a luxury; it’s a societal necessity.
Anticipation is not prediction—it's the art of sensing, adapting, and shaping possibility. But have we forgotten how to use it? Futures Thinking is not a luxury; it’s a societal necessity.
The skill of modern strategy isn’t making perfect decisions. It’s knowing when a once good one has expired.
The real shift isn’t from business as usual to experimentation, but from reaction to anticipation. This is the frontier between surviving and evolving.
Most companies trust the rhythm of five-year plans and annual budgets, but without governance of superposed futures, they risk pacing the same cage while calling it strategy.
When the present grows too heavy to move, organizations often reach for the same answer they always reach for, the promise of more control. The reflex is almost automatic. Prutures.