Why Futures matter to me
Futures thinking has always been part of who I am. For me, it’s about seeing beyond the immediate. This is my journey and its learnings.
Futures thinking has always been part of who I am. For me, it’s about seeing beyond the immediate. This is my journey and its learnings.
Most organizations do not lack signals, they lack a pathway from signal to decision. This article explores why foresight often becomes theatre or fantasy, and why the real work is earlier relevance, decision readiness, and timing under pressure.
Most strategies assume growth. Few examine how that assumption changes the way decisions are made.
We treat foresight as if it were about time and the yet-to-come. But real impact begins when we realise: foresight is about timing.
Foresight inspires, but only decisions give imagination direction. Without that link, the future stays a performance.